Yasser Farra believes in collaborative product development that delivers superior customer value and creates raving fans. Yasser has 25+ years of experience leading technology teams from small organizations to Fortune 500 companies. In the last 10 years, Yasser has focused on practicing and coaching Agile leadership, building high-performing Agile teams, and guiding organizations to adopt a culture of team achievement, empowerment, mentorship, and continuous learning.

Yasser is VP of Engineering at Alegion, an organization that helps those who seek work or want work performed, where he leads the development of a cloud labor automation platform that combines human judgment and artificial intelligence to deliver high-quality results, at scale, and at the most effective cost. Yasser is also CEO of Agile Accompli, which helps organizations deliver products and services to their customers early and often by adopting Agile and Lean principles and methodologies. He was previously Director of Product Development at Kasasa, where he led the development of innovative financial products for community financial institutions across the nation. Prior to Kasasa, he was Director of Engineering at All Web Leads, building real-time systems that deliver quality leads to top insurance producers.